{"id":9259,"date":"2018-07-13T17:16:03","date_gmt":"2018-07-13T20:16:03","guid":{"rendered":"https:\/\/www.salesesales.com.br\/site\/?p=9259"},"modified":"2018-07-16T13:26:53","modified_gmt":"2018-07-16T16:26:53","slug":"ibm-utiliza-inteligencia-artificial-para-prever-desempenho-de-funcionarios","status":"publish","type":"post","link":"https:\/\/www.salesesales.com.br\/site\/2018\/07\/13\/ibm-utiliza-inteligencia-artificial-para-prever-desempenho-de-funcionarios\/","title":{"rendered":"IBM utiliza intelig\u00eancia artificial para prever desempenho de funcion\u00e1rios"},"content":{"rendered":"\n\n<div class=\"kk-star-ratings kksr-auto kksr-align-left kksr-valign-top kksr-disabled\"\n    data-payload='{&quot;align&quot;:&quot;left&quot;,&quot;id&quot;:&quot;9259&quot;,&quot;readonly&quot;:&quot;1&quot;,&quot;slug&quot;:&quot;default&quot;,&quot;valign&quot;:&quot;top&quot;,&quot;ignore&quot;:&quot;&quot;,&quot;reference&quot;:&quot;auto&quot;,&quot;class&quot;:&quot;&quot;,&quot;count&quot;:&quot;0&quot;,&quot;legendonly&quot;:&quot;&quot;,&quot;score&quot;:&quot;0&quot;,&quot;starsonly&quot;:&quot;&quot;,&quot;best&quot;:&quot;5&quot;,&quot;gap&quot;:&quot;5&quot;,&quot;greet&quot;:&quot;Rate this post&quot;,&quot;legend&quot;:&quot;0\\\/5 - (0 votes)&quot;,&quot;size&quot;:&quot;24&quot;,&quot;width&quot;:&quot;0&quot;,&quot;_legend&quot;:&quot;{score}\\\/{best} - ({count} {votes})&quot;,&quot;font_factor&quot;:&quot;1.25&quot;}'>\n            \n<div class=\"kksr-stars\">\n    \n<div class=\"kksr-stars-inactive\">\n            <div class=\"kksr-star\" data-star=\"1\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"2\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"3\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"4\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" data-star=\"5\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n    <\/div>\n    \n<div class=\"kksr-stars-active\" style=\"width: 0px;\">\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n            <div class=\"kksr-star\" style=\"padding-right: 5px\">\n            \n\n<div class=\"kksr-icon\" style=\"width: 24px; height: 24px;\"><\/div>\n        <\/div>\n    <\/div>\n<\/div>\n                \n\n<div class=\"kksr-legend\" style=\"font-size: 19.2px;\">\n            <span class=\"kksr-muted\">Rate this post<\/span>\n    <\/div>\n    <\/div>\n<div class=\"\" data-block=\"true\" data-editor=\"1i7ed\" data-offset-key=\"3rmi1-0-0\">\n<div class=\"_1mf _1mj\" data-offset-key=\"3rmi1-0-0\"><strong>IBM utiliza intelig\u00eancia artificial para prever desempenho de funcion\u00e1rios<\/strong><\/div>\n<\/div>\n<div class=\"\" data-block=\"true\" data-editor=\"1i7ed\" data-offset-key=\"q409-0-0\">\n<div class=\"_1mf _1mj\" data-offset-key=\"q409-0-0\"><span data-offset-key=\"q409-0-0\">\u00a0<\/span><\/div>\n<\/div>\n<div class=\"\" data-block=\"true\" data-editor=\"1i7ed\" data-offset-key=\"7nk2j-0-0\">\n<div class=\"_1mf _1mj\" data-offset-key=\"7nk2j-0-0\"><span data-offset-key=\"7nk2j-0-0\">\u00a0<\/span><\/div>\n<\/div>\n<div class=\"\" data-block=\"true\" data-editor=\"1i7ed\" data-offset-key=\"6i1j7-0-0\">\n<div class=\"_1mf _1mj\" data-offset-key=\"6i1j7-0-0\"><span data-offset-key=\"6i1j7-0-0\">As promo\u00e7\u00f5es baseadas em favoritismo ou avalia\u00e7\u00f5es d\u00fabias de rendimento parecem ter os dias contados \u2014 no caso da IBM, pelo menos. A companhia passou a utilizar recentemente m\u00e9todos de intelig\u00eancia artificial para avaliar quanto determinado funcion\u00e1rio pode contribuir para a empresa.<\/span><\/div>\n<\/div>\n<div class=\"\" data-block=\"true\" data-editor=\"1i7ed\" data-offset-key=\"61mon-0-0\">\n<div class=\"_1mf _1mj\" data-offset-key=\"61mon-0-0\"><span data-offset-key=\"61mon-0-0\">\u00a0<\/span><\/div>\n<\/div>\n<div class=\"\" data-block=\"true\" data-editor=\"1i7ed\" data-offset-key=\"9hjo3-0-0\">\n<div class=\"_1mf _1mj\" data-offset-key=\"9hjo3-0-0\"><span data-offset-key=\"9hjo3-0-0\">Em vez de olhar para o hist\u00f3rico do empregado, o novo m\u00e9todo baseado no supercomputador Watson tra\u00e7a proje\u00e7\u00f5es com base em an\u00e1lises de habilidade objetivas \u2014 o que serve tamb\u00e9m para determinar se um processo de treinamento interno foi realmente efetivo. Dessa forma, cada membro da companhia \u00e9 associado a uma pontua\u00e7\u00e3o; um grau que \u00e9 considerado na hora de conceder promo\u00e7\u00f5es ou b\u00f4nus salariais.<\/span><\/div>\n<\/div>\n<div data-offset-key=\"9hjo3-0-0\"><\/div>\n<div data-offset-key=\"9hjo3-0-0\"><\/div>\n<div data-offset-key=\"9hjo3-0-0\"><\/div>\n<div data-offset-key=\"9hjo3-0-0\"><img class=\"alignnone wp-image-9260\" src=\"https:\/\/www.salesesales.com.br\/site\/wp-content\/uploads\/2018\/07\/Noticia_2018_IA_Desempenho_Funcionario-300x237.jpg\" alt=\"\" width=\"600\" height=\"474\" srcset=\"https:\/\/www.salesesales.com.br\/site\/wp-content\/uploads\/2018\/07\/Noticia_2018_IA_Desempenho_Funcionario-300x237.jpg 300w, https:\/\/www.salesesales.com.br\/site\/wp-content\/uploads\/2018\/07\/Noticia_2018_IA_Desempenho_Funcionario-768x606.jpg 768w, https:\/\/www.salesesales.com.br\/site\/wp-content\/uploads\/2018\/07\/Noticia_2018_IA_Desempenho_Funcionario-1024x808.jpg 1024w, https:\/\/www.salesesales.com.br\/site\/wp-content\/uploads\/2018\/07\/Noticia_2018_IA_Desempenho_Funcionario-540x426.jpg 540w, https:\/\/www.salesesales.com.br\/site\/wp-content\/uploads\/2018\/07\/Noticia_2018_IA_Desempenho_Funcionario-600x474.jpg 600w, https:\/\/www.salesesales.com.br\/site\/wp-content\/uploads\/2018\/07\/Noticia_2018_IA_Desempenho_Funcionario.jpg 1301w\" sizes=\"(max-width: 600px) 100vw, 600px\" \/><\/div>\n<div class=\"\" data-block=\"true\" data-editor=\"1i7ed\" data-offset-key=\"cehkl-0-0\">\n<div class=\"_1mf _1mj\" data-offset-key=\"cehkl-0-0\"><span data-offset-key=\"cehkl-0-0\">\u00a0<\/span><\/div>\n<\/div>\n<div class=\"\" data-block=\"true\" data-editor=\"1i7ed\" data-offset-key=\"dt76p-0-0\">\n<div class=\"_1mf _1mj\" data-offset-key=\"dt76p-0-0\"><\/div>\n<\/div>\n<div class=\"\" data-block=\"true\" data-editor=\"1i7ed\" data-offset-key=\"66hng-0-0\">\n<div class=\"_1mf _1mj\" data-offset-key=\"66hng-0-0\"><strong><em>Promo\u00e7\u00e3o planejada<\/em><\/strong><\/div>\n<\/div>\n<div class=\"\" data-block=\"true\" data-editor=\"1i7ed\" data-offset-key=\"bsefp-0-0\">\n<div class=\"_1mf _1mj\" data-offset-key=\"bsefp-0-0\"><span data-offset-key=\"bsefp-0-0\">\u00a0<\/span><\/div>\n<\/div>\n<div class=\"\" data-block=\"true\" data-editor=\"1i7ed\" data-offset-key=\"7qkom-0-0\">\n<div class=\"_1mf _1mj\" data-offset-key=\"7qkom-0-0\"><span data-offset-key=\"7qkom-0-0\">\u201cTradicionalmente, os modelos dizem que ter uma boa performance no seu cargo atual \u00e9 a \u00fanica forma de ganhar uma promo\u00e7\u00e3o\u201d, disse a vice-presidente de compensa\u00e7\u00f5es e benef\u00edcios da IBM, Nickle LaMoreaux, em entrevista ao site Bloomberg. \u201cBem, n\u00f3s certamente ainda nos preocupamos com o desempenho, mas isso agora inclui tamb\u00e9m performances futuras.\u201d<\/span><\/div>\n<\/div>\n<div class=\"\" data-block=\"true\" data-editor=\"1i7ed\" data-offset-key=\"31qot-0-0\">\n<div class=\"_1mf _1mj\" data-offset-key=\"31qot-0-0\"><span data-offset-key=\"31qot-0-0\">\u00a0<\/span><\/div>\n<\/div>\n<div class=\"\" data-block=\"true\" data-editor=\"1i7ed\" data-offset-key=\"f61gb-0-0\">\n<div class=\"_1mf _1mj\" data-offset-key=\"f61gb-0-0\"><span data-offset-key=\"f61gb-0-0\">De acordo com a IBM, quando comparado a an\u00e1lises de especialistas de recursos humanos internos, o Watson tem se mostrado assertivo em 96% dos seus progn\u00f3sticos. A companhia afirma ainda que o novo modelo \u00e9 complementado por informa\u00e7\u00f5es que expressam claramente aos empregados quais atributos devem ser desenvolvidos para conquistar novos cargos. O atestado final de compet\u00eancia, entretanto, ainda deve ser do Watson.<\/span><\/div>\n<\/div>\n<div class=\"\" data-block=\"true\" data-editor=\"1i7ed\" data-offset-key=\"crjm3-0-0\">\n<div class=\"_1mf _1mj\" data-offset-key=\"crjm3-0-0\"><span data-offset-key=\"crjm3-0-0\">\u00a0<\/span><\/div>\n<\/div>\n<div class=\"_1mf _1mj\" data-offset-key=\"91sq7-0-0\"><span data-offset-key=\"91sq7-0-0\">\u00a0<\/span><\/div>\n<div data-offset-key=\"91sq7-0-0\"><\/div>\n<div class=\"\" data-block=\"true\" data-editor=\"1i7ed\" data-offset-key=\"e8a6e-0-0\">\n<div class=\"_1mf _1mj\" data-offset-key=\"e8a6e-0-0\"><em>Fonte: Bloomberg<\/em><\/div>\n<\/div>\n<div class=\"\" data-block=\"true\" data-editor=\"1i7ed\" data-offset-key=\"fer12-0-0\">\n<div class=\"_1mf _1mj\" data-offset-key=\"fer12-0-0\"><em>As mat\u00e9rias aqui apresentadas s\u00e3o retiradas da fonte acima citada, cabendo \u00e0 ela o cr\u00e9dito pela mesma<\/em><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>IBM utiliza intelig\u00eancia artificial para prever desempenho de funcion\u00e1rios \u00a0 \u00a0 As promo\u00e7\u00f5es baseadas em favoritismo ou avalia\u00e7\u00f5es d\u00fabias de rendimento parecem ter os dias contados \u2014 no caso da IBM, pelo menos. A companhia passou a utilizar recentemente m\u00e9todos de intelig\u00eancia artificial para avaliar quanto determinado funcion\u00e1rio pode contribuir para a empresa. \u00a0 Em &hellip;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_mi_skip_tracking":false,"footnotes":""},"categories":[3,227],"tags":[687,479,1531,1553,1495],"class_list":["post-9259","post","type-post","status-publish","format-standard","hentry","category-recursos-humanos","category-sped","tag-desempenho","tag-funcionarios","tag-ia","tag-ibm","tag-inteligencia-artificial"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.salesesales.com.br\/site\/wp-json\/wp\/v2\/posts\/9259","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.salesesales.com.br\/site\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.salesesales.com.br\/site\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.salesesales.com.br\/site\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.salesesales.com.br\/site\/wp-json\/wp\/v2\/comments?post=9259"}],"version-history":[{"count":0,"href":"https:\/\/www.salesesales.com.br\/site\/wp-json\/wp\/v2\/posts\/9259\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.salesesales.com.br\/site\/wp-json\/wp\/v2\/media?parent=9259"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.salesesales.com.br\/site\/wp-json\/wp\/v2\/categories?post=9259"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.salesesales.com.br\/site\/wp-json\/wp\/v2\/tags?post=9259"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}